Posts Tagged“website”

One of the revolutionary things about digital marketing is the ability to take your brand right where people are looking for you.  With traditional approaches, a business had to hope that the right people would see a billboard in a high-traffic area or an advertisement during a high-demand TV show. Target marketing has made it easier for businesses to identify their potential clients, find them on the internet, and focus their digital marketing efforts solely on them.    Search engine optimization (SEO) and pay-per-click (PPC) are among the most effective methods of increasing a law firm’s online visibility. They both work…

As a business owner, you’ve probably invested a fair amount of time, effort, and money into creating a professional and user-friendly website that works to attract customers to your company. You may even take great pride in just how engaging your site is, and what a great job it does at reflecting the products and services that your company offers. But here’s a question for you, have you given any thought to making sure your website is accessible to all? The fact is that there are a fair amount of people that suffer from various disabilities that can make it…

If you have a website, you may have heard of accessibility. We certainly hope so! It’s a hot topic, and for good reason. The majority of websites out there are not fully accessible, and when you consider that we spend a lot of our lives using the internet – especially this last year – it is not acceptable for some people to have their usage interrupted by poorly designed websites. One company encouraging change in this area is accessiBe. We took a closer look at their service and what their existing customers had to say… Clients are happy with the…

E-commerce

There’s a time and place for every new online innovation. When it comes to the development of a modern e-commerce website, this adage is more true than ever. The new line of website innovations has come quickly and in rapid succession. New features are being developed on a daily basis that leave the old technology in the dust. Because of this amazing and rapid progress, it can be easy to fall behind and miss out on all of the latest technological developments. However, it won’t take long to get back in step if you know where to look and who…